SÃO PAULO’S FIRST ‘HERMÈS’ AND PARIS’ FIRST ON THE LEFT BANK

Is this another sign that the global economic crisis is over? Hermès recently opened two more shops in two different parts of the world, so apparently luxury is once again on people’s wish lists. One of those new shops is in Paris (the first one on the Left Bank), on Rue de Grenelle 16. Because this is a temporary shop, it’s not that large, but it’s quite attractive. A cardboard art installation stands at its center, further tempting curious shoppers before the grand opening of a much more spacious store on Rue de Sévres. Apparently that future shop will be so grand that it just may overshadow the flagship on Rue du Faubourg St. Honoré.
The second recent opening was cross the Atlantic, in São Paulo. It’s Brazil’s first Hermès, and it naturally had to be located in the country’s most sophisticated city. It is found inside the luxury Cidade Jardim shopping mall, and although São Paulo is not a beach city, the highlights for the Brazilian market are the brand’s beachwear and signature beach towels.
-See the complete São Paulo city guide.
-See the complete Paris city guide.
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